Since its founding in 2002, 3TREES has been committed to building healthy homes by providing an integrated one-stop system of green construction materials and services, including Interior & Exterior Wall Coatings, Waterproofing Products, Insulation Materials, Industrial Coatings, Floor Coatings, Home Decoration New Materials, Auxiliary Materials and Construction in the engineering field. In the retail field, 3TREES provides a better life solution of 7-in-1 products and immediate move-in services including Emulsion Paint, Art Coatings, Beautiful Countryside Coatings, Adhesives, Auxiliary Materials, Waterproof Coatings and Sci-Tech Decorative Board. In 2016, 3TREES was listed on the Shanghai Stock Exchange. In 2019, it was listed on the Hurun China Top 500 Private Enterprises. In 2020, it became the exclusive supplier of official paint for the Olympic and Paralympic Winter Games Beijing 2022, and ranked the 10th place in global coatings listed companies by market value. In 2021, it ranked the 8th place in global architectural decorative coatings. The headquarter of 3TREES is in Putian, Fujian, the brand centers are in Shanghai, Guangzhou, Beijing, and 13 production bases including under construction in Fujian, Sichuan, Henan, Tianjin, Anhui, Hebei, Guangdong, Hubei and Jiangsu. The Putian Eco-Industrial Park was rated as the national-level "green factory". 3TREES has now become a group with 33 wholly-owned and majority-owned companies. It currently has nearly 10,000 employees and 30,000 cooperative partners all over the world.
Technology changes the world and innovation drives the future. 3TREES has now more than 1,000 scientific and technical personnel, formed more than 60 technological innovation teams and the chief technology advisor is Professor Jean-Marie Lehn, Nobel Prize Winner in Chemistry. 3TREES has also undertaken a number of important frontier scientific research projects, such as the National 863 Program, provincial and municipal science and technology projects. Moreover, it also established industry-college-institute cooperation with scientific research institutes such as the Chinese Academy of Sciences, Tsinghua University, Fudan University, Xiamen University and East China University of Science and Technology, and obtained a number of industry-leading scientific research results. 3TREES has built impeccable infrastructures of scientific and technological research. The company now has 4 major innovation platforms (the National Accredited Enterprise Technology Center, Post-doctoral Scientific Research Workstation, Academician Expert Workstation, CNAS Lab and Provincial Engineering Research Center), and 5 major R&D centers (Headquarters R&D Center, Shanghai Global R&D Center, 3 Regional R&D Centers). The headquarters R&D center covers an area of 6,000㎡ and is equipped with more than 100 world-class scientific research equipment. 3TREES initiated and constantly upgraded the new Health+ standard, participated in the formulation of over 90 national and industrial standards, acquired nearly 600 approved patents, developed more than 30 first-class confidential formulas, and published 69 core technical papers. 3TREES has been actively practicing the core value of “being customer-centered, win with collaborators, and share with strivers”, and promoting the concept of “ultimate health, performance, application and cost”. The company strives to create “triple-novel” products, i.e. novel-material, novel-generation, and novel-application, so that 3TREES healthy products could be used in every part of the building exposed in the air. At present, nearly 10,000 products have been developed to meet customers’ demand for one-stop supply of whole-house green building materials.
Natural resources will be depleted one day, but culture will continue to thrive and flourish. Since its establishment, 3TREES has been striving to build a corporate culture that inspired by the harmony between man and nature. In 2003, it compiled the first edition of the white paper on corporate culture, and enriched and upgraded it with the times. Its unique and advanced “Imitation of Nature” ecological corporate culture has become a namecard of 3TREES. Internally, employee satisfaction of the corporate culture is as high as 98.3%; externally, it attracts tens of thousands of visitors to study and exchange every year. 3TREES provides 37 benefits, a 360° family culture of "Motherly Care", and a mechanism of co-creation, co-sharing, win-win and common prosperity for employees, attracting talents with global vision to join the company in pursuit of their dreams.
“Respect nature and care for your compatriots, and be full of vigor and vitality”. 3TREES has put forward the concept of corporate social responsibility, i.e. being a good citizen, fulfilling social responsibility, protecting the natural environment and building a beautiful home. Committed to the cause of public welfare, Chairman Hong and the companies which he invested have devoted great enthusiasm to various social benefit projects and donated more than 100 million yuan in total. 3TREES established "Putian Talent Development Fund" and "3TREES Public-Interest Foundation"- for professional training, "Worry-free Fund" to help employees and partners in difficulties, and "Jinmiao Foundation" initiated by the Chairman for supporting education in remote areas and improving living standards in underprivileged areas, which contributed to the greater good. 3TREES was awarded by the All-China Federation of Industry and Commerce the title of “Advanced Private Enterprise in Targeted Poverty Alleviation” in the "10,000 enterprises assisting 10,000 villages” poverty relief campaign and "Model Private Enterprise of Fight against the COVID-19 Pandemic". Chairman Hong was awarded "Advanced Individual in National Poverty Alleviation" by the Party Central Committee and the State Council.
Sticking to the faith and dream. With the entrepreneur’s original faith and passion for serving the country, 3TREES will keep its cultural and strategic confidence, progress with the times, and continue to pursue green development, and provide innovative products and services to satisfy people’s demand for a better life. To contribute to the dual-carbon goals, common prosperity, rural revitalization and other national strategies, 3TREES will keep to the path of high-quality and sustainable development, reinforce its position as a leading Chinese brand in high-end coating industry, and strive to become a Top 3 coatings brand in the world in five years.
3TREES is firmly committed to sustainability and a green world.